Print media not going away, even if ads and employees are
Posted by James McPherson on January 16, 2009
Most of the media experts we’ve met with here in New York (more than a dozen people in all) agree with what I’ve written previously on this blog: Print media will be with us for a long time to come.
At the same time, all of those experts agree that the media of the future won’t look like today’s–and no one knows exactly what they will look like. Though the experts disagreed somewhat on how much today’s students need to know about new media “tools and toys,” the specific technology increasingly used by news organizations, there is no doubt that new media will be increasingly important.
Several of the experts agreed that this is an exciting time to be a a prospective new journalist, as the energy and skills of our best students combine with an increasing desire for news among consumers.
For more on the perspectives of a wide range of experts, and on student views of those perspectives, check out the class blog.
This entry was posted on January 16, 2009 at 3:12 pm and is filed under Education, Journalism, Media literacy, Written elsewhere. Tagged: Associated Press, Barron's, Barron's Daily Stock Alert, Barron's magazine, Columbia Journalism Review, Columbia Journalism School, Dave Thomas, Erin Lyons, Fleming Meeks, Ketchum Public Relations, media technology, Mike Hoyt, new media, Nielsen Co., Nielsen ratings, PRSA, Public Relations Society of America, Saatchi & Saatchi, Sree Sreenivasan. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.