James McPherson's Media & Politics Blog

Observations of a patriotic progressive historian, media critic & former journalist


  • By the author of The Conservative Resurgence and the Press: The Media’s Role in the Rise of the Right and of Journalism at the End of the American Century, 1965-Present. A former journalist with a Ph.D. in journalism, history and political science, McPherson is a past president of the American Journalism Historians Association and a board member for the Northwest Alliance for Responsible Media.

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Newspaper sales, media credibility skyrocket

Posted by James McPherson on April 1, 2009

While other economic news continues to be bad, CNN reports today that a survey shows that newspaper sales–and news media credibility in general–have soared in recent weeks. Sadly, the news apparently came just a little too late for the Rocky Mountain News, the Seattle Post-Intelligencer and employees of my local newspaper, which today announced wage cuts of up to 10 percent for newsroom employees in its print edition (but apparently not online).

“Apparently the fine job the media did of covering issues instead of the horse race during the election had an impact,” said a media expert who, ironically, lost his job just last month. “The fact that cable news outlets such as Fox and MSNBC have focused so much on meaningful issues instead of on personalities apparently had a transference effect, making people hunger for more in-depth news in all formats.

By the way, it’s April Fools Day. One thing the CNN story did say that I agree with totally, however: “Geoffrey Davies, the head of the journalism department at London’s University of Westminster, said such pranks do not particularly affect the credibility of a news organization.”

The credibility of the media being what it is, how could those pranks have a negative effect?

Same-day addendum: Apparently lots of people are concerned about the Conficker worm.  I normally get between 100 and 150 hits on my blog in a day. So far today I’m over 1,460, putting me at #26 right now on the WordPress “growing blogs” list and at #70 on the WordPress “top posts” list. Gee, and it came on the same day I was interviewed by C-SPAN about my latest book. As if I didn’t have enough trouble keeping my ego in check.

Most of the blog traffic has come from a CNN link to my Conficker post of yesterday. It has already drawn more than 1,200 hits, making it the third-most-popular post of my 11 months of blogging. Maybe it’s because I mentioned my media criticism class in the post–that’s what I told them in class today, anyway. Each of the two posts ahead of yesterday’s entry has taken months to reach their current numbers of just over 2,200 and just under 2,000 hits.

Addendum #2: By the end of the “day” (which on the “stats” page ends at 5 p.m. my time), I’d had 1,612 hits for the day, and had reached at least as high as #29 on the WordPress “top posts” list (and #26 on “growing blogs“). Thanks to all who visited, and especially those who commented.

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2 Responses to “Newspaper sales, media credibility skyrocket”

  1. […] editor. If you’re a regular reader of this blog, you probably know I won’t be an optimistic voice on the […]

  2. […] the original post contained in the “clipping” here back on April 1. Sadly, unlike my other post of the same day, the information here is all too […]

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